Attention Wal-Mart Shoppers: Don’t feel So Guilty!

Wal-Mart has taken a bad rap the last several years for being environmentally and socially unconsious. It represents all that has gone wrong with commercialism, right? Maybe not. Wal-mart might actually be a leader for a people-centered form of environmentalism. While green technology is often blamed for being overpriced, Wal-Mart has brought prices way down on flourescent bulbs and solar lights, recycle bins, and EnergyStar appliances. In fact, they have a “Earth Friendly Products and Budget Friendly Prices” link of their website. Even the buildings themselves are becoming more environmentally friendly.

A few years ago, Wal-Mart conducted a detailed study that showed shoppers bought significantly more products when natural light showed on the area. Other researchers have found that natural lighting increases morale and health in the workplace. As a result, skylights might be coming to a Wal-Mart near you. They have also been playing with more environmentally friendly buildings. A new supercenter in Las Vegas boasts a 45% decrease in energy use compared to other Wal-Mart supercenters. They are also endorsing a Kids’s Recycling Challenge, in which participating schools earn $5.00 for every 60-gallon collection bag filled with plastic grocery bags they bring to a local Wal-Mart store for recycling by March 31, 2008.